No Record

What Does “No Record” Mean?

“No record” means the checker found no BIMI record for the evaluated domain. The BIMI draft queries the author domain first, then the organizational domain, and stops when no record remains. Brand Indicators for Message Identification draft 14 documents the controlling requirement or boundary.

BIMI assertion processing is not performed for the message. A receiver still decides whether an otherwise valid result is displayed.

Why Does No Record Appear?

No record appears when the evaluated _bimi lookup returned no current-version TXT record; under the BIMI protocol, processing also checks the specified organizational-domain fallback before treating the remaining set as empty. The exact diagnostic should be read at the scope of BIMI DNS assertion record rather than as proof that every BIMI layer failed.

How Do You Fix No Record?

To fix No record, publish one syntactically valid record at the intended selector and domain, then allow for DNS propagation.

Publishing a record does not establish DMARC eligibility or validate its referenced assets.

What Should You Verify After Fixing No Record?

After fixing No record, query the author-domain name and any organizational-domain fallback name from independent resolvers. Verification should use the exact public selector, URL, record, or file evaluated by the receiver.

The correction clears only this condition; it does not guarantee that a receiver will display an indicator.

Key Takeaways

• The affected object is BIMI DNS assertion record.
• The direct correction is to publish one syntactically valid record at the intended selector and domain, then allow for DNS propagation.
• Publishing a record does not establish DMARC eligibility or validate its referenced assets.